Ultra Luxury Cars

Do you own and drive a luxury, performance or supercar? We’re looking for UK car owners to share their experiences and opinions in an online research study.

You’ll complete a short video introduction call, followed by an online focus group. Your feedback will help researchers better understand luxury car owners, their priorities and their future purchase plans.

The research aims to explore how people choose, own and experience luxury and high-performance vehicles.

What’s involved

You’ll attend a five-minute online introduction call with the research moderator.

You’ll then join a two-hour online focus group on one of the available dates. Please arrive 10 minutes early and stay for the full session.

You’ll need a desktop computer, laptop or tablet with reliable internet, a working camera, speakers and microphone.

Vehicle checks

To confirm that you qualify, we’ll ask you to provide:

• A photo or scan of your V5, lease agreement or company vehicle evidence
• Photos of the front and back of your driving licence
• A short video showing the vehicle exterior, the driver’s door opening and the interior

We only collect the information needed to confirm your eligibility. Your identity will be protected, and your research contributions will be anonymised.